Key Visual for Garmin MARQ Athlete
(Gen 2) Carbon Edition
The Garmin MARQ Athlete (Gen 2) Carbon Edition is a high-performance smartwatch tailored for athletes and adventurers. Crafted with premium materials and cutting-edge technology, it combines functionality with style. The watch features advanced metrics such as VO2 max and recovery time, detailed topographic maps, and exceptional durability. It’s the perfect companion for those who aim to push their limits, whether on challenging trails or in everyday life.
This Key Visual was designed to highlight the Garmin MARQ Athlete (Gen 2) Carbon Edition in a setting that embodies adventure, extreme sports, and exploration. The core idea was to craft an inspiring atmosphere that connects the product with the spirit of pushing boundaries and the freedom of mountain trails.
Assets
Creation Process
Advanced matte painting techniques were utilized to seamlessly blend natural elements with the product, creating a breathtaking environment. Additionally, precise color grading was essential to develop a warm and vibrant color palette, emphasizing the sunrise and reinforcing the sense of achievement and adventure.
"Adventure starts here with Garmin." This tagline captures the brand’s essence and the purpose of this visual: to inspire audiences to explore the world around them with confidence and style.
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